AI Visibility
Index
Measure How Often Your Brand Appears in Generative Search
Powered by GOSH’s proprietary GEO™ framework, the AI Visibility Index evaluates your brand’s presence across AI-driven platforms like ChatGPT, Gemini, Claude, Perplexity, Grok, and Google AI Overviews.
Understand where you stand. Identify what to improve.
Evaluated across
Why Generative Visibility
Is Now a Business Metric
Search behaviour has fundamentally changed. A growing share of your audience no longer navigates to a results page — they receive a synthesised answer. If your brand is not part of that answer, you are not part of the consideration set.
The Attention Landscape Has Shifted
AI-generated responses now intercept queries that once drove traffic to websites. Brands optimized only for traditional search are losing presence at the point where decisions begin — the AI answer layer.
Citation Is the New Ranking
In generative search, being cited by an AI model carries the weight that page-one rankings once did. Frequency, accuracy, and context of citation determine whether your brand is seen as authoritative — or absent.
Visibility Gaps Compound Over Time
AI models are trained on patterns of authority and relevance. Brands that fail to establish generative presence now will find the gap increasingly difficult to close as model behaviour solidifies around established sources.
Measurement Is the Starting Point
You cannot optimize what you cannot measure. The AI Visibility Index establishes a quantified baseline — a precise diagnostic of where your brand stands across the AI search layer today.
What Your Score Represents
The AI Visibility Index produces a score from 0 to 100. Each range reflects a distinct position within the generative search landscape — and a corresponding strategic posture.
Your brand has no meaningful presence in AI-generated responses. You are absent from the consideration layer. Immediate structural intervention is required.
Foundational signals exist but are inconsistent. AI platforms acknowledge your brand in limited contexts. Targeted optimization will yield measurable gains quickly.
Your brand appears with regularity across several AI platforms. Authority signals are building. Strategic amplification will extend reach and citation frequency.
Your brand is consistently cited as a reference-grade source. You hold a defensible position in the AI search layer. The priority is consolidation and expansion.
Powered by the
GEO™ Framework
The AI Visibility Index is not a survey. It is a structured diagnostic instrument built on GOSH AI’s proprietary Generative Engine Optimization (GEO™) framework — developed through direct analysis of how AI language models evaluate, retrieve, and cite brand information.
The framework assesses the specific signals that determine generative authority: structural content quality, citation architecture, entity definition, and platform-specific retrieval patterns. Each dimension contributes to an overall visibility score that reflects actual model behaviour — not proxy metrics.
Generative Engine Optimization
The practice of structuring brand signals so that AI language models reliably retrieve, cite, and represent your brand accurately in generated responses.
Signal Architecture
The Index evaluates whether your content, citations, and entity definitions meet the thresholds that AI retrieval systems recognize as authoritative.
Outcome Orientation
Every dimension of the diagnostic maps directly to an actionable optimization pathway. Your score is the starting point, not the conclusion.
Establish Your Baseline
The AI Visibility Index takes under five minutes. It produces an immediate multi-dimensional score — a tier classification and category-level breakdown of exactly where your brand stands across the AI search layer today.
Built for operators, marketers, and executive teams.
