AI Is Already Recommending Your Competitors. We Help AI Recommend You.
Before a buyer visits your website or picks up the phone, they've already asked ChatGPT, Gemini, or Perplexity who to consider. GOSH AI's ARDI™ platform measures and improves how AI models discover, describe, and recommend your brand.
Snapshot Authority Signal Sentinel
Four layers that diagnose where your brand stands, benchmark whether AI trusts it, and track how that position changes over time.
The largest continuous measurement of AI brand recommendation behavior.
THE SHIFT
Your Buyers Aren't Searching Anymore.
They're Asking.
When a buyer asks an AI model "who should I consider for XYZ category" — the model doesn't return a list of links. It returns a verdict.
A recommendation. A shortlist of brands it trusts. If your brand isn't on that list, you're losing deals before the conversation starts.
AI Doesn’t Return Links
AI models return answers, not search results. Your buyer gets a recommendation — not a page of options to click through. If the model doesn’t know you, you don’t exist in that conversation.
Perception Is the New Ranking
It’s not about keywords or page position. It’s about how AI models describe your brand, how they frame you against competitors, and whether they recommend you unprompted.
You Can’t Fix What You Can’t See
Most businesses have no idea what AI says about them. They’re invisible to the fastest-growing discovery channel in the world — and they don’t even know it.
WHAT WE DELIVER
Intelligence That Drives Action
The ARDI™ Authority Index isn't a dashboard you check. It's a comprehensive intelligence engagement that establishes your baseline, identifies your gaps, and implements a roadmap to close them.
AI Model Audit
Structured prompt testing across ChatGPT, Gemini, Claude, Perplexity, and Grok — how each model discovers, describes, and positions your brand in real buying-journey queries.
Competitor Displacement Analysis
AI answer share modeling — who owns the conversation in your category, what percentage of recommendation weight each competitor captures, and where you can displace them.
Misattribution & Hallucination Audit
What AI gets wrong about you — brand confusion, speculative facts, missing product knowledge, and reputational risks. Per-model severity ratings with specific corrections.
Narrative Risk Analysis
The perception layer beneath visibility — framing bias, descriptor clustering, and category positioning drift. How AI frames your brand even when it’s technically accurate.
Authority Roadmap
A phased, prioritized action plan — Entity Foundation, Content Authority, Citation Amplification. Specific actions mapped to the AI models and buying-journey stages that matter most.
Ongoing Measurement
Your day-zero report becomes the baseline. We re-audit bimonthly, track VSP movement, measure answer share gains, and refine the roadmap based on real progress.
HOW IT WORKS
From Discovery to Authority
ARDI™ stands for AI Recommendation & Discovery Intelligence. Our process follows the same framework — discover your current state, design the strategy, implement the fixes, and measure the results.
Audit & Discovery
We test your brand across all 5 AI models using real buying-journey prompts in your category and market. This establishes your baseline ARDI™ score.
Research & Strategy
We analyze competitor positioning, displacement opportunities, misattributions, and narrative risks, then design a roadmap specific to your gaps.
Deploy & Execute
Entity structuring, content authority, citation amplification, executed in phased sprints targeting the AI models and queries with the highest impact.
Intelligence & Iterate
Bimonthly re-audits measure VSP movement and answer share gains. The roadmap evolves based on real data, not assumptions.
WHO WE SERVE
70+ Categories. Every Major Platform.
From franchise networks to enterprise B2B — if your buyers are asking AI for recommendations in your category, we measure and improve how you show up.
TESTIMONIALS
What Our Clients Are Saying
GOSH AI Helped Us Understand Our Market
“The team over at GOSH AI helped us understand our market segment as we launched multiple Pilates studios. It was important for us to understand how visible we are in AI and what our competitors in the marketplace were doing. Eric and team were instrumental in helping us navigate this new landscape.”
GOSH AI Changed Our Approach to Customer Outreach
“We were doing things the way we always had in our marketing. But we knew AI was something we needed to understand. Eric and his team over at GOSH AI helped us understand how AI viewed us and transformed our visibility and customer outreach.”
We Finally Know What AI Says About Us
“We had no idea that AI models were recommending our competitors over us. GOSH AI showed us exactly where we were invisible, gave us a clear score, and laid out a roadmap to fix it. Within 60 days we saw real movement in how AI platforms described our brand.”
From the ARDI™ Research Center
Two recent white papers from the ARDI™ Research Center. Field findings, methodology, and what AI-mediated brand recommendation looks like across the categories and models we measure.

The Authority Gap
ARDI™ field research documenting how AI systems classify brands across the Four Authority States. Less than 1% of brands have earned Full Authority. The rest are Borrowed, Unconverted, or Invisible. The paper explains why, and what to do about it.
Read the white paper
The Search vs Learned Divergence
ARDI™ field research on the widening gap between search-augmented AI answers and training-data AI answers. Two paths, two different brand visibility outcomes for the same query. The framework behind Two-Path Presence and why brands need to defend Anchored status across both.
Read the white paperAI Is Shaping Buying Decisions
Right Now.
The question isn't whether AI will influence your category — it already does.
The question is whether your brand is being recommended or ignored.
or email us directly at ardi@mygosh.ai
We don't chase rankings.
We influence AI recommendations.


